[Insurfer]
[Editing]
[Perfection]

Optimised for TikTok, Reels, and Shorts

Each video is optimised for where it will live (TikTok, Reels, Shorts), including aspect ratios, pacing, captions, and formatting.

Built Native To Platform

We optimise for where the content lives—never a one-size-fits-all approach.

04
01

Format Alignment

We adjust aspect ratios, framing, and safe zones to match each platform’s technical and visual standards.

02

Behaviour Matching

We tailor pacing and visual density based on how users naturally consume content on each platform.

03

Caption Styling

We format captions to align with platform norms, ensuring readability, clarity, and native feel.

04

Algorithm Readiness

We prepare the video to meet current short-form best practices that support distribution and engagement.

Native Formatting

Aspect ratios, framing, and layouts are adjusted to match each platform’s requirements.

Behaviour Matching

Edits reflect how users naturally consume content on each platform.

Caption & Silent Viewing Optimisation

Captions are designed for readability, comprehension, and silent in-feed viewing.

Platform-Specific Delivery

Each version is tailored to its platform rather than reused or repurposed.

Why Native Content Gets Pushed

50%

Platform-optimised videos typically receive higher engagement than generic cross-posted content.

9 in 10

Most brands lose reach by repurposing the same edit across platforms without optimisation.

Native-formatted content is more likely to be distributed by short-form algorithms.

FAQ

Platform & Performance FAQs

01 Do we need to specify platforms in advance?

No, platforms can be selected upfront or adjusted as needed.

Yes, content is optimised based on where it will be published.

 No, we deliver content ready to post so you remain in control.

Yes, but optimisation ensures each version performs natively.

No guarantees are made, but optimisation improves performance potential

 No, brand consistency is maintained throughout.

Yes, it evolves with platform behaviour and trends.

Insurfer is a short-form video agency helping brands and creators grow through high-impact content.

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